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Zebra’s technology solutions for department stores and specialty stores, feature hardware and software for retail management and workforce management.
Zebra’s omnichannel fulfillment technology solutions, feature hardware and software for timely order processing across channels and unified customer experience.
Zebra’s retail inventory management solutions, feature hardware, software and supplies for optimizing inventory management and demand forecasting.
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Zebra’s customer experience technology solutions, feature hardware and software for delivering personalized retail experiences and self-service capabilities.
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Zebra’s associate engagement technology solutions, feature hardware and software for shift scheduling, task management, and team communications.
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Zebra’s hospital technology solutions, feature hardware and software for automating health system processes, reducing errors, and ensuring compliance.
Zebra’s patient registration technology solutions, featuring hardware, software, wristbands, and supplies improve patient identification for safer registration.
Optimize critical assets with Zebra’s healthcare asset tracking technology solutions, featuring hardware and software for ensuring equipment readiness.
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Zebra’s point-of-care solutions, feature hardware, software, and supplies for mobile access to critical information, patient ID, specimen collection and labeling.
Enhance processes with Zebra’s manufacturing technology solutions, featuring hardware and software for automation, data analysis, and factory connectivity.
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Optimize processes, assembly and supply chain efficiency with Zebra’s electronics manufacturing technology solutions, featuring hardware and software.
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Achieve excellence with proactive quality management. Use Zebra’s solutions for precise root cause analysis and quality assurance.
Achieve seamless production with Zebra’s manufacturing WIP solutions, featuring hardware and software for tracking products and spotting bottlenecks early.
Ensure efficiency with Zebra’s material handling technology solutions, featuring hardware and software for automating systems to prevent delays.
Optimize operations and gain inventory and shipment data with Zebra’s supply chain visibility technology solutions, featuring hardware and software.
Boost performance with smart digital solutions. Equip your team with Zebra’s AI-powered tools for real-time guidance and efficient workflows.
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Achieve excellence with Zebra’s proactive quality management solutions, featuring hardware and software for supporting root cause analysis and assurance.
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Zebra’s transportation and logistics technology solutions feature hardware and software for enhancing route planning, visibility, and automating processes.
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Zebra’s order processing technology solutions, feature hardware and software for shipping optimization, order tracking, data analysis and better inventory control.
Zebra’s warehouse inventory management solutions, feature hardware and software for inventory tracking, space utilization, and data-driven insights.
Zebra’s inbound logistics technology solutions, feature hardware and software for inventory management, order fulfillment, and better visibility of shipments.
Zebra’s reverse logistics technology solutions, featuring hardware and software for better visibility and streamlining receiving, sorting, and managing returns.
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Zebra’s warehouse asset management technology solutions, featuring hardware and software for improved visibility and control of asset movements.
Learn how Zebra's public sector technology solutions empower state and local governments to improve efficiency with asset tracking and data capture devices.
Zebra’s printing, scanning and tracking technologies for public sector healthcare help ensure delivery of the best possible care for optimal health outcomes.
Zebra’s law enforcement and first responder technologies – scanners, tablets and mobile computers – give you real-time, accurate situational awareness.
Zebra’s asset tracking and data capture technologies empower federal civilian agencies to operate more efficiently and effectively.
Zebra’s printing, scanning and mobile computer technology gives state and local government agencies the tools to provide services quickly and efficiently, making the best use of resources.
Zebra’s military and Department of Defense (DoD) barcode printing and asset tracking technologies increase visibility into assets, personnel and equipment, for faster, more efficient and secure operations.
Create a safe and secure environment on campus with Zebra’s ID printing and tracking solutions.
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Zebra’s asset management devices for local and federal government enable agencies to track and manage total asset inventories.
Zebra’s identity management technologies for government include secure ID card printing, mobile fingerprint collection, document scanning, CAC card verification, personnel validation and more.
Zebra’s inspection and code enforcement technology provides fast accurate options for ensuring compliance.
Zebra’s disaster and emergency management mobile technologies allow for real-time communication for onsite assessment, asset tracking and identification, and inventory control.
Zebra’s mobile logistics solutions for military supply chains keep operations moving smoothly around the clock.
Manage the inventory of your military commissary and exchange service with Zebra’s practical and rugged inventory management printers and scanners.
Zebra’s MRO solutions enable personnel to access work orders and maintenance histories, track parts and inventories, and complete necessary documents.
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Zebra’s electronic citation (E-citation) solutions provide enforcement officers with fast, accurate options for electronic ticketing.
Zebra’s ID card printers and scanners allow for high volume license printing and processing of drivers, marriage, insurance and wildlife licenses.
Zebra’s Communications & Collaboration solutions enable a safer, more informed field workforce, for both routine operations and emergency response.
Zebra’s situational awareness solutions for public safety include an array of purpose-built mobile computers, rugged tablets, visibility and support services enable a fully customized solution for your agency’s needs.
Zebra's hospitality technology solutions equip your hotel and restaurant staff to deliver superior customer and guest service through inventory tracking and more.
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Zebra's card printing solutions allows for fast, on-demand printing of room access keys, VIP badges, loyalty, membership and gift cards
Keep track and stay prepared by monitoring and tracking inventory and asset locations with Zebra's restaurant and hotel inventory management solutions.
Zebra provides food label solutions for restaurants, hotels and more. Our labels meet local regulations for direct and indirect food contact.
Zebra's restaurant mobile POS and ordering devices can increase your restaurant sales, enhance server productivity, and increase guest satisfaction.
Zebra's food safety hardware and software keep your guests safe and enable you to automate food safety procedures, reducing the odds of spreading food-borne illness.
Zebra's QSR software can enable you to increase inventory counts, scan guest loyalty apps, decrease wait times and increase customer satisfaction.
Zebra's market-leading solutions and products improve customer satisfaction with a lower cost per interaction by keeping service representatives connected with colleagues, customers, management and the tools they use to satisfy customers across the supply chain.
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Instant access to technical specs and inventory helps improve customer satisfaction.
Mobile computers and printers ensure accurate chain of custody handoff during pick-up and delivery.
Empower your field workers with purpose-driven mobile technology solutions to help them capture and share critical data in any environment.
Zebra's mobile computing portfolio is designed to help utility companies improvement the management and lifecycle of their assets.
Zebra's mobile devices enable your entire staff, from call center representatives to field technicians, to deliver enhanced customer service through the use of mobile technology.
Zebra's rugged mobile technology solutions provide the field dispatch and routing tools needed to accelerate in-field operations. Learn More.
From first call through incident investigation, Zebra ruggedized mobile solutions enable emergency response personnel to serve public safety and utilities industries more effectively with industry-leading mobility strategies.
Zebra's rugged mobile devices provide your field teams and contractors with complete situational awareness to meet customer service needs.
Zebra's mobile computing solutions provide utilities companies with the tools needed for advanced GIS asset mapping of in-field infrastructure.
Zebra's mobile computing portfolio features tools to help you upgrade processes such as digitizing record inspections to speed up efficiencies. Learn More.
Zebra's mobile computing solutions specialize in the real-time, data-powered mobile workflows to help utility companies with inventory management. Learn more.
Zebra's rugged HazLoc mobile devices help optimize your critical operations with safety as a top priority. Learn More.
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Zebra's mobile technology solutions enable your operators to get real-time remote asset monitoring across your operations. Learn More.
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Drive successful telecom management with mobile devices designed to meet the demands of public safety and customer service.
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Zebra's mobile work order management technology allows you to leverage your existing systems to your operations perform at their very best. Learn More.
Zebra's range of Banking technology solutions enables banks to minimize costs and to increase revenue throughout their branch network. Learn more.
Zebra's range of mobile computers equip your workforce with the devices they need from handhelds and tablets to wearables and vehicle-mounted computers.
Zebra's desktop, mobile, industrial, and portable printers for barcode labels, receipts, RFID tags and cards give you smarter ways to track and manage assets.
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Public safety officials – especially those responsible for front-line policing – benefit from process automation as much as (if not more than) product safety officials assigned to enforce quality control and regulatory compliance measures in manufacturing and logistics environments. Yet, those who are charged with serving and protecting communities often find that no one is serving their best interests or protecting them from making mistakes when dealing with community members.
Case in point: unless your patrol and traffic control officers have access to automatic number plate recognition systems (ANPR), they’re probably forced to manually run license plates, passports, driver’s licenses, and vehicle identification numbers (VINs) during traffic stops, emergency incidents or even criminal pursuits. Those at border crossings or in charge of transit security are probably even more disconnected from who’s who. Even if CCTV cameras are installed every few metres, ID checks are still necessary. This leaves them vulnerable to potential suspects while they are heads down, typing in information, unsure of who they’re dealing with. It also sets parking enforcers and road patrol officers up to incorrectly identify vehicles and drivers due to typos. The result? A suspect could accidentally be released at the scene, or an innocent party could be accidentally taken in for suspicion of a crime due to mistaken or unverifiable identity.
From a ticketing perspective, violations could be assigned to the wrong tag/driver’s license leading to accusations against the wrong person. This creates a frustrating and prolonged follow-up process for both agencies and the citizens impacted. Even more frustrating are the delays caused when officers have to manually input every detail of every incident, whether a traffic stop, victim/witness encounter, or report of suspicious or criminal activity. The more time spent typing in – or retyping incorrectly input – data, the less time they are available to help others.
I often draw parallels to healthcare in these scenarios. The potential consequences of incorrectly identifying a patient before a procedure or medication administration are frightening. It’s even scarier that action could be taken without even attempting to confirm who the person is first. Likewise, when nurses are bogged down with manual data entry or verification, they find themselves with very little time to be spent at patients’ bedsides where they are most valuable and needed.
So, I wanted to quickly bring your attention to optical character recognition (OCR) technology and the benefits it could provide to officers and residents in your jurisdiction.
I know OCR technology is not new, and you may have even written it off a long time ago. (No pun intended). But like all technology, OCR has matured quickly in recent years, and you can do some interesting things with it these days that I don’t think many in the public safety community have seen yet. For example, when I ask front-line officers who use Zebra mobile computers how they like the OCR Wedge tool for automating driver’s license reads, they give me this look like, “What are you talking about?” Many are still having to manually key in every digit in their vehicle-mounted computers. Yet, capturing driver’s license info and running license plates has become as simple as taking a picture on a mobile computer.
Something else that’s new and noteworthy is the speed and cost of deploying this type of technology. It doesn’t require a lengthy waterfall project or extensive IT involvement like in the past.
If your officers are using Zebra Android™ mobile computers or rugged tablets, that means they have MobilityDNA software on their devices already – and access to OCR Wedge, which is the tool they would use to read driver’s licenses, license plates and VINs. All you need to do is sign up for a one or two-year license to turn on the tool and then choose the configuration(s) they need.
From there, all officers need to do is point and center the device camera on the text they want to capture, and OCR Wedge will bring it into the system for them almost instantaneously. It can be used to:
Automatically read driver’s licenses, government-issued ID cards, and license plates in many jurisdictions throughout the U.S. and Europe then retrieve/correlate with available records and initiate reports. (This is an ideal tool for jurisdictions not using ANPR.)
Automate update fleet vehicle records, confirm fleet vehicle status, and help initiate maintenance actions.
Confirm vehicle ownership using the VIN, which is ideal in stolen vehicle recovery efforts or even when handling abandoned vehicles, parking violations and more.
Officers don’t have to worry about finding Wi-Fi or cellular connections, either, as this particular OCR engine works 100% offline. I’m sure that’s good news if your officers are constantly working in rural or dense urban areas. And because there is no cloud processing involved, IT doesn’t have to get overly involved once the license is purchased and configurations complete.
If this seems too good (or simple) to be true, it’s not. We’ve just reached a tipping point in technology advancement where it’s hard to see the downside of this technology. Now, full disclosure, this is not a globally available tool yet. But if you’re in Europe, the U.S., Canada, Australia, or New Zealand, you can rollout these capabilities today to automate driver’s license reading. It can also be used to read national/resident ID cards in many parts of Europe, the U.S. and Mexico.
You can also use OCR Wedge to read one and two-line license plates in many European Union countries and U.S. states as long as there’s a width-height ratio of at least 1:1 and uses dark text on brighter backgrounds. Even if you have ANPR, this could be used as a secondary verification tool. Here’s what the experience would be like for officers:
Additionally, VINs can be read on the windshield or paper (such as an insurance card) as long as they are presented as a single line composed of 17 characters (horizontal or vertical) adhering to ISO3779. OCR Wedge also offers symbol support for A-Z, 0-9 (latin characters only). Here’s how it works:
Now, I have two bits of extra good news:
MRZ Zones of Passports, Visas and other ID cards are already supported through existing DataWedge OCR-A/OCR-B support on Zebra Android devices, so you don’t need to pay for a license to gain those automated data capture capabilities. Whether you’re a border agent or transport police, you can ID travelers quickly to avoid long queues and passage delays.
You can test these OCR Wedge configurations via the pre-installed Zebra DWDemo app on your Zebra Android device(s); no license is required.
If you want to test this out in your application, just contact your Zebra Account Manager to get a 90-day trial license.
Of course, if you have any questions about how to configure or maximize OCR Wedge, your account manager can help. Though, this video will show you just how simple it is to set up and get started:
Oliver Ledgard joined Zebra in 2017 and is currently the EMEA Government and Public Safety Lead at Zebra where he is responsible for focusing on mobile digitisation, critical communication and asset visibility solutions into Government entities to help drive efficiencies and connectivity for their workforces. Previously, Oliver was responsible for driving the tablet portfolio sales in EMEA and joined the EMEA Strategy team in 2023, in which he assumed his current role.
Oliver has more than 20 years of experience within the mobile computing and carrier industry having worked for Panasonic and Telefonica prior to Zebra. He holds a bachelor’s degree in Business Studies from Solent University in England.
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