Transform retail operations with Zebra’s retail technology solutions, featuring hardware and software for improving inventory management and empowering teams.
Streamline operations with Zebra’s healthcare technology solutions, featuring hardware and software to improve staff collaboration and optimize workflows.
Enhance processes with Zebra’s manufacturing technology solutions, featuring hardware and software for automation, data analysis, and factory connectivity.
Zebra’s transportation and logistics technology solutions feature hardware and software for enhancing route planning, visibility, and automating processes.
Learn how Zebra's public sector technology solutions empower state and local governments to improve efficiency with asset tracking and data capture devices.
Zebra's hospitality technology solutions equip your hotel and restaurant staff to deliver superior customer and guest service through inventory tracking and more.
Zebra's market-leading solutions and products improve customer satisfaction with a lower cost per interaction by keeping service representatives connected with colleagues, customers, management and the tools they use to satisfy customers across the supply chain.
Empower your field workers with purpose-driven mobile technology solutions to help them capture and share critical data in any environment.
Zebra's range of Banking technology solutions enables banks to minimize costs and to increase revenue throughout their branch network. Learn more.
Zebra's range of mobile computers equip your workforce with the devices they need from handhelds and tablets to wearables and vehicle-mounted computers.
Zebra's desktop, mobile, industrial, and portable printers for barcode labels, receipts, RFID tags and cards give you smarter ways to track and manage assets.
Zebra's 1D and 2D corded and cordless barcode scanners anticipate any scanning challenge in a variety of environments, whether retail, healthcare, T&L or manufacturing.
Zebra's extensive range of RAIN RFID readers, antennas, and printers give you consistent and accurate tracking.
Choose Zebra's reliable barcode, RFID and card supplies carefully selected to ensure high performance, print quality, durability and readability.
Zebra's location technologies provide real-time tracking for your organization to better manage and optimize your critical assets and create more efficient workflows.
Zebra's rugged tablets and 2-in-1 laptops are thin and lightweight, yet rugged to work wherever you do on familiar and easy-to-use Windows or Android OS.
With Zebra's family of fixed industrial scanners and machine vision technologies, you can tailor your solutions to your environment and applications.
Zebra’s line of kiosks can meet any self-service or digital signage need, from checking prices and stock on an in-aisle store kiosk to fully-featured kiosks that can be deployed on the wall, counter, desktop or floor in a retail store, hotel, airport check-in gate, physician’s office, local government office and more.
Adapt to market shifts, enhance worker productivity and secure long-term growth with AMRs. Deploy, redeploy and optimize autonomous mobile robots with ease.
Discover Zebra’s range of accessories from chargers, communication cables to cases to help you customize your mobile device for optimal efficiency.
Zebra's environmental sensors monitor temperature-sensitive products, offering data insights on environmental conditions across industry applications.
Enhance frontline operations with Zebra’s AI software solutions, which optimize workflows, streamline processes, and simplify tasks for improved business outcomes.
Zebra Workcloud, enterprise software solutions boost efficiency, cut costs, improve inventory management, simplify communication and optimize resources.
Keep labor costs low, your talent happy and your organization compliant. Create an agile operation that can navigate unexpected schedule changes and customer demand to drive sales, satisfy customers and improve your bottom line.
Drive successful enterprise collaboration with prioritized task notifications and improved communication capabilities for easier team collaboration.
Get full visibility of your inventory and automatically pinpoint leaks across all channels.
Reduce uncertainty when you anticipate market volatility. Predict, plan and stay agile to align inventory with shifting demand.
Drive down costs while driving up employee, security, and network performance with software designed to enhance Zebra's wireless infrastructure and mobile solutions.
Explore Zebra’s printer software to integrate, manage and monitor printers easily, maximizing IT resources and minimizing down time.
Make the most of every stage of your scanning journey from deployment to optimization. Zebra's barcode scanner software lets you keep devices current and adapt them to your business needs for a stronger ROI across the full lifecycle.
RFID development, demonstration and production software and utilities help you build and manage your RFID deployments more efficiently.
RFID development, demonstration and production software and utilities help you build and manage your RFID deployments more efficiently.
Zebra DNA is the industry’s broadest suite of enterprise software that delivers an ideal experience for all during the entire lifetime of every Zebra device.
Advance your digital transformation and execute your strategic plans with the help of the right location and tracking technology.
Boost warehouse and manufacturing operations with Symmetry, an AMR software for fleet management of Autonomous Mobile Robots and streamlined automation workflows.
The Zebra Aurora suite of machine vision software enables users to solve their track-and-trace, vision inspection and industrial automation needs.
Zebra Aurora Focus brings a new level of simplicity to controlling enterprise-wide manufacturing and logistics automation solutions. With this powerful interface, it’s easy to set up, deploy and run Zebra’s Fixed Industrial Scanners and Machine Vision Smart Cameras, eliminating the need for different tools and reducing training and deployment time.
Aurora Imaging Library™, formerly Matrox Imaging Library, machine-vision software development kit (SDK) has a deep collection of tools for image capture, processing, analysis, annotation, display, and archiving. Code-level customization starts here.
Aurora Design Assistant™, formerly Matrox Design Assistant, integrated development environment (IDE) is a flowchart-based platform for building machine vision applications, with templates to speed up development and bring solutions online quicker.
Designed for experienced programmers proficient in vision applications, Aurora Vision Library provides the same sophisticated functionality as our Aurora Vision Studio software but presented in programming language.
Aurora Vision Studio, an image processing software for machine & computer vision engineers, allows quick creation, integration & monitoring of powerful OEM vision applications.
Adding innovative tech is critical to your success, but it can be complex and disruptive. Professional Services help you accelerate adoption, and maximize productivity without affecting your workflows, business processes and finances.
Zebra's Managed Service delivers worry-free device management to ensure ultimate uptime for your Zebra Mobile Computers and Printers via dedicated experts.
Find ways you can contact Zebra Technologies’ Support, including Email and Chat, ask a technical question or initiate a Repair Request.
Zebra's Circular Economy Program helps you manage today’s challenges and plan for tomorrow with smart solutions that are good for your budget and the environment.
The Zebra Knowledge Center provides learning expertise that can be tailored to meet the specific needs of your environment.
Zebra has a wide variety of courses to train you and your staff, ranging from scheduled sessions to remote offerings as well as custom tailored to your specific needs.
Build your reputation with Zebra's certification offerings. Zebra offers a variety of options that can help you progress your career path forward.
Build your reputation with Zebra's certification offerings. Zebra offers a variety of options that can help you progress your career path forward.
With the abundance of technology available today, especially artificial intelligence (AI), it might seem odd that business leaders are so worried about tight labor markets. Can’t they just use more robots, industrial automation systems or AI software to close the gap?
Well, let me put it this way: if technology could do what people do, labor shortages would be a non-issue.
Technology can be used to augment workers in many different ways, but there’s a reason why you never hear technology described as “talent.” A person’s talents – and the outcomes derived as a result of those talents “at work” – are exclusively human. Technology may give those talents an opportunity to shine. But those talents aren’t the result of technology. They’re an exclusive product of human thought, emotion, experience, focus, and commitment.
That is why the value of human workers rises in proportion to the digitalization of workflows and automation of inspections, decision-making and other critical actions. It is also why partnerships with other people who know what they’re talking about – people who can help you make progress – have become priceless.
People are still the ones who must decide how to approach problems, what AI recommendations to follow, and what decisions (and people) to trust. People are the ones who will be making exceptions to rules, finding workarounds to “strict” policies, and going above and beyond to act in the best interests of other people, even in the most technologically powered operations.
Plus, people will never deem “success” synonymous with “completion.” They know a successful initiative is just a stepping stone...a milestone...a means to further growth. They embrace success as something that unlocks new capabilities for humanity; it enables us to be better, think differently and make a difference in someone else’s life. When you really think about it, even technological advancement (a human-driven “success”), is simply a catalyst for more positive human impact. It’s an empowerment tool – something that helps people see the world (or other people) in a different light. It compensates for our visual or computing limitations.
That said, I believe the more technology we have at our disposal, the more we see people’s immense capabilities. I know I have.
Even the smartest AI can’t understand the full context behind someone’s words or behaviors or comprehend why something is the way it is in this moment. That requires human experience and human connection...heart and soul. It also demands common sense, curiosity, compassion and creativity, all uniquely human traits.
So, I challenge you to pause right now and really consider where the success of your operation stems from. Is it all the technology investments you’ve been making? Probably not...at least not exclusively.
I suspect you’re only digitalizing your workflows and automating certain aspects of your business for the sake of people. Likewise, if you’re a technology provider – a partner to front-line business leaders – then you’re probably only crafting new technology “solutions” because someone has approached you with a “people” problem. It may be that there aren’t enough people to get the (huge, and growing) job done, or that the job that people are technically capable of doing is immensely painful (when it doesn’t have to be). Whether you’re the one making, selling, or buying technology, the fact is that technology is the way in which you can effectively fulfill expectations and meet the many different demands being placed on you. It’s the “assist” you need to keep people happy, whether those people are your customers, partners, shareholders, employees, community members or all the above. You want to make sure you’re doing right by the people who you rely on and who rely on you because it’s in your nature to prioritize other people’s needs.
I encourage you to follow my lead in celebrating your people every day. This includes your employees as well as your partners, advisors, suppliers and other stakeholders. The people who challenge you to do things differently – to find a better way of working. Let them know how grateful you are for them and how proud you are of them. Give them credit for your organization’s success and applaud them for their positive impact on others, especially as you introduce more technology tools into the mix. Let them know you recognize that it’s their talent, not just technology, that has made a positive difference.
Because the truth is that every single success story reported is the result of teamwork, not just technology. These successes are only possible because people put their heads together to figure out how to make life easier for someone else, and they did it with heart:
Be sure everything you’re doing as a business leader, and every decision you’re making, is keeping humans’ best interests at heart, because all the technology in the world can’t replace the value your people – employees, partners, consultants, and vendors – bring to your organization. Nor can it deliver what your customers truly want, which is understanding and support from other people.
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Drew Ehlers currently serves as the Global Futurist and the Head of Global Partners.
He previously served on the Zebra Ventures team and in several product management roles for Zebra's Chief Technology Office where he was responsible for producing advanced machine-learning models and algorithms for predictive analytics to solve critical business problems for Zebra and its partners and customers. This included emerging technologies such as artificial intelligence, machine learning, computer vision and blockchain.
He currently holds contributing board positions on the Global AIM Blockchain Council and the Retail Advisory Council for Data Analytics and Artificial Intelligence at Northwestern University.
Mr. Ehlers has more than 19 years of experience within the B2B technology industry and has held numerous leadership roles. Previously, he served as Senior Vice President at Gallagher Bassett and Vice President of Channel for the North America region at Zebra.
He holds a Master of Business Administration from the University of Maryland College and a Bachelor of Arts from the University of Minnesota, Twin Cities.
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