Transform retail operations with Zebra’s retail technology solutions, featuring hardware and software for improving inventory management and empowering teams.
Streamline operations with Zebra’s grocery technology solutions, featuring hardware and software for improving retail shelf management, ordering and replenishment.
Enhance e-commerce operations with Zebra’s real-time inventory and automated workflows. Ensure accurate fulfillment, efficient returns, and seamless service.
Zebra’s technology solutions for department stores and specialty stores, feature hardware and software for retail management and workforce management.
Zebra’s omnichannel fulfillment technology solutions, feature hardware and software for timely order processing across channels and unified customer experience.
Zebra’s retail inventory management solutions, feature hardware, software and supplies for optimizing inventory management and demand forecasting.
Enhance transactions with Zebra’s POS technology solutions, featuring hardware, software and supplies for optimizing the checkout experience.
Zebra’s customer experience technology solutions, feature hardware and software for delivering personalized retail experiences and self-service capabilities.
Safeguard profits with Zebra’s retail loss prevention technology solutions, featuring hardware and software for enhancing security and product movement visibility.
Zebra’s associate engagement technology solutions, feature hardware and software for shift scheduling, task management, and team communications.
Streamline operations with Zebra’s healthcare technology solutions, featuring hardware and software to improve staff collaboration and optimize workflows.
Zebra’s hospital technology solutions, feature hardware and software for automating health system processes, reducing errors, and ensuring compliance.
Zebra’s patient registration technology solutions, featuring hardware, software, wristbands, and supplies improve patient identification for safer registration.
Optimize critical assets with Zebra’s healthcare asset tracking technology solutions, featuring hardware and software for ensuring equipment readiness.
Improve decision-making with Zebra’s Health Information Technology solutions, featuring hardware and software for enabling secure communication and data access.
Reduce lab errors with Zebra’s sample identification technology solutions, featuring hardware, software, labels, and supplies for accurate sample and specimen labeling.
Improve pharmacy workflows with Zebra’s pharmacy automation technology solutions, featuring hardware, software, labels, and supplies to reduce medication errors.
Zebra’s point-of-care solutions, feature hardware, software, and supplies for mobile access to critical information, patient ID, specimen collection and labeling.
Enhance processes with Zebra’s manufacturing technology solutions, featuring hardware and software for automation, data analysis, and factory connectivity.
Streamline operations with Zebra’s automotive manufacturing technology solutions, featuring hardware and software for reducing downtime and improving processes.
Optimize processes, assembly and supply chain efficiency with Zebra’s electronics manufacturing technology solutions, featuring hardware and software.
Boost production with Zebra’s food and beverage manufacturing technology solutions, featuring hardware and software for compliance and quality monitoring.
Achieve excellence with proactive quality management. Use Zebra’s solutions for precise root cause analysis and quality assurance.
Achieve seamless production with Zebra’s manufacturing WIP solutions, featuring hardware and software for tracking products and spotting bottlenecks early.
Ensure efficiency with Zebra’s material handling technology solutions, featuring hardware and software for automating systems to prevent delays.
Optimize operations and gain inventory and shipment data with Zebra’s supply chain visibility technology solutions, featuring hardware and software.
Boost performance with smart digital solutions. Equip your team with Zebra’s AI-powered tools for real-time guidance and efficient workflows.
Drive efficiency with Zebra’s unified communications solutions, featuring hardware and software for connecting teams for seamless operations.
Achieve excellence with Zebra’s proactive quality management solutions, featuring hardware and software for supporting root cause analysis and assurance.
Gain transparency with Zebra’s manufacturing traceability solutions, featuring hardware and software for tracking products for compliance and quality control.
Prevent downtime with Zebra’s manufacturing asset tracking solutions, featuring hardware and software for efficiently locating equipment and materials.
Zebra’s transportation and logistics technology solutions feature hardware and software for enhancing route planning, visibility, and automating processes.
Protect products with Zebra’s cold chain logistics technology solutions, featuring hardware and software for accurate tracking, monitoring and data logging.
Enhance operations with Zebra’s post and courier technology solutions, featuring hardware and software for package tracking, proof of delivery, and more.
Zebra’s warehousing and distribution technology solutions, feature hardware and software for inventory tracking, order fulfillment, and warehouse automation.
Ensure accuracy with Zebra’s proof of delivery technology solutions, featuring hardware and software for capturing delivery data efficiently.
Improve efficiency with Zebra’s cross docking technology solutions, featuring hardware and software for real-time tracking and automating scanning and labeling.
Zebra’s order processing technology solutions, feature hardware and software for shipping optimization, order tracking, data analysis and better inventory control.
Zebra’s warehouse inventory management solutions, feature hardware and software for inventory tracking, space utilization, and data-driven insights.
Zebra’s inbound logistics technology solutions, feature hardware and software for inventory management, order fulfillment, and better visibility of shipments.
Zebra’s reverse logistics technology solutions, featuring hardware and software for better visibility and streamlining receiving, sorting, and managing returns.
Enhance deliveries with Zebra’s outbound logistics technology solutions, featuring hardware and software for ensuring timely, precise shipments.
Zebra’s warehouse asset management technology solutions, featuring hardware and software for improved visibility and control of asset movements.
Learn how Zebra's public sector technology solutions empower state and local governments to improve efficiency with asset tracking and data capture devices.
Zebra’s printing, scanning and tracking technologies for public sector healthcare help ensure delivery of the best possible care for optimal health outcomes.
Zebra’s law enforcement and first responder technologies – scanners, tablets and mobile computers – give you real-time, accurate situational awareness.
Zebra’s asset tracking and data capture technologies empower federal civilian agencies to operate more efficiently and effectively.
Zebra’s printing, scanning and mobile computer technology gives state and local government agencies the tools to provide services quickly and efficiently, making the best use of resources.
Zebra’s military and Department of Defense (DoD) barcode printing and asset tracking technologies increase visibility into assets, personnel and equipment, for faster, more efficient and secure operations.
Create a safe and secure environment on campus with Zebra’s ID printing and tracking solutions.
With Zebra's law enforcement technology solutions, you can answer the call of duty with greater confidence. Spend more time protecting the public and less time doing paperwork.
Track your teams, equipment and vitals, so you're better prepared, better protected and better informed at the fire station and at the scene.
Let Zebra show you how our transformative emergency response technology can be your best ally in serving the public.
Zebra’s asset management devices for local and federal government enable agencies to track and manage total asset inventories.
Zebra’s identity management technologies for government include secure ID card printing, mobile fingerprint collection, document scanning, CAC card verification, personnel validation and more.
Zebra’s inspection and code enforcement technology provides fast accurate options for ensuring compliance.
Zebra’s disaster and emergency management mobile technologies allow for real-time communication for onsite assessment, asset tracking and identification, and inventory control.
Zebra’s mobile logistics solutions for military supply chains keep operations moving smoothly around the clock.
Manage the inventory of your military commissary and exchange service with Zebra’s practical and rugged inventory management printers and scanners.
Zebra’s MRO solutions enable personnel to access work orders and maintenance histories, track parts and inventories, and complete necessary documents.
Deliver the right human services, when and where they’re needed, quickly, efficiently and accurately.
Zebra’s electronic citation (E-citation) solutions provide enforcement officers with fast, accurate options for electronic ticketing.
Zebra’s ID card printers and scanners allow for high volume license printing and processing of drivers, marriage, insurance and wildlife licenses.
Zebra’s Communications & Collaboration solutions enable a safer, more informed field workforce, for both routine operations and emergency response.
Zebra’s situational awareness solutions for public safety include an array of purpose-built mobile computers, rugged tablets, visibility and support services enable a fully customized solution for your agency’s needs.
Zebra's hospitality technology solutions equip your hotel and restaurant staff to deliver superior customer and guest service through inventory tracking and more.
With Zebra's Hospitality Communication Solutions, you can enable real-time communications for your hospitality staff with mobile computers and smartphone devices.
Zebra's card printing solutions allows for fast, on-demand printing of room access keys, VIP badges, loyalty, membership and gift cards
Keep track and stay prepared by monitoring and tracking inventory and asset locations with Zebra's restaurant and hotel inventory management solutions.
Zebra provides food label solutions for restaurants, hotels and more. Our labels meet local regulations for direct and indirect food contact.
Zebra's restaurant mobile POS and ordering devices can increase your restaurant sales, enhance server productivity, and increase guest satisfaction.
Zebra's food safety hardware and software keep your guests safe and enable you to automate food safety procedures, reducing the odds of spreading food-borne illness.
Zebra's QSR software can enable you to increase inventory counts, scan guest loyalty apps, decrease wait times and increase customer satisfaction.
Zebra's market-leading solutions and products improve customer satisfaction with a lower cost per interaction by keeping service representatives connected with colleagues, customers, management and the tools they use to satisfy customers across the supply chain.
Enable field workers to perform pre-sales, sales, route accounting activities and more effectively interact with customers.
Instant access to technical specs and inventory helps improve customer satisfaction.
Mobile computers and printers ensure accurate chain of custody handoff during pick-up and delivery.
Empower your field workers with purpose-driven mobile technology solutions to help them capture and share critical data in any environment.
Zebra's mobile computing portfolio is designed to help utility companies improvement the management and lifecycle of their assets.
Zebra's mobile devices enable your entire staff, from call center representatives to field technicians, to deliver enhanced customer service through the use of mobile technology.
Zebra's rugged mobile technology solutions provide the field dispatch and routing tools needed to accelerate in-field operations. Learn More.
From first call through incident investigation, Zebra ruggedized mobile solutions enable emergency response personnel to serve public safety and utilities industries more effectively with industry-leading mobility strategies.
Zebra's rugged mobile devices provide your field teams and contractors with complete situational awareness to meet customer service needs.
Zebra's mobile computing solutions provide utilities companies with the tools needed for advanced GIS asset mapping of in-field infrastructure.
Zebra's mobile computing portfolio features tools to help you upgrade processes such as digitizing record inspections to speed up efficiencies. Learn More.
Zebra's mobile computing solutions specialize in the real-time, data-powered mobile workflows to help utility companies with inventory management. Learn more.
Zebra's rugged HazLoc mobile devices help optimize your critical operations with safety as a top priority. Learn More.
Zebras field-certified rugged mobile devices connect oil and gas field workers to real-time critical data. Learn More.
Zebra's mobile technology solutions enable your operators to get real-time remote asset monitoring across your operations. Learn More.
Zebra's rugged mobile computing solutions enable your staff to plan, schedule and complete maintenance and repairs in any environment. Learn More.
Drive successful telecom management with mobile devices designed to meet the demands of public safety and customer service.
Zebra's data-powered mobile technology solutions help you to generate efficiencies across your field service operation in the water industry. Learn More.
Zebra's mobile work order management technology allows you to leverage your existing systems to your operations perform at their very best. Learn More.
Zebra's range of Banking technology solutions enables banks to minimize costs and to increase revenue throughout their branch network. Learn more.
Zebra's range of mobile computers equip your workforce with the devices they need from handhelds and tablets to wearables and vehicle-mounted computers.
Zebra's desktop, mobile, industrial, and portable printers for barcode labels, receipts, RFID tags and cards give you smarter ways to track and manage assets.
Zebra's 1D and 2D corded and cordless barcode scanners anticipate any scanning challenge in a variety of environments, whether retail, healthcare, T&L or manufacturing.
Zebra's extensive range of RAIN RFID readers, antennas, and printers give you consistent and accurate tracking.
Choose Zebra's reliable barcode, RFID and card supplies carefully selected to ensure high performance, print quality, durability and readability.
Zebra's location technologies provide real-time tracking for your organization to better manage and optimize your critical assets and create more efficient workflows.
Zebra's rugged tablets and 2-in-1 laptops are thin and lightweight, yet rugged to work wherever you do on familiar and easy-to-use Windows or Android OS.
With Zebra's family of fixed industrial scanners and machine vision technologies, you can tailor your solutions to your environment and applications.
Zebra’s line of kiosks can meet any self-service or digital signage need, from checking prices and stock on an in-aisle store kiosk to fully-featured kiosks that can be deployed on the wall, counter, desktop or floor in a retail store, hotel, airport check-in gate, physician’s office, local government office and more.
Discover Zebra’s range of accessories from chargers, communication cables to cases to help you customize your mobile device for optimal efficiency.
Zebra's environmental sensors monitor temperature-sensitive products, offering data insights on environmental conditions across industry applications.
Enhance frontline operations with Zebra’s AI software solutions, which optimize workflows, streamline processes, and simplify tasks for improved business outcomes.
Keep labor costs low, your talent happy and your organization compliant. Create an agile operation that can navigate unexpected schedule changes and customer demand to drive sales, satisfy customers and improve your bottom line.
Empower the front line with prioritized task notification and enhanced communication capabilities for easier collaboration and more efficient task execution.
Get full visibility of your inventory and automatically pinpoint leaks across all channels.
Reduce uncertainty when you anticipate market volatility. Predict, plan and stay agile to align inventory with shifting demand.
Drive down costs while driving up employee, security, and network performance with software designed to enhance Zebra's wireless infrastructure and mobile solutions.
Explore Zebra’s printer software to integrate, manage and monitor printers easily, maximizing IT resources and minimizing down time.
Make the most of every stage of your scanning journey from deployment to optimization. Zebra's barcode scanner software lets you keep devices current and adapt them to your business needs for a stronger ROI across the full lifecycle.
RFID development, demonstration and production software and utilities help you build and manage your RFID deployments more efficiently.
RFID development, demonstration and production software and utilities help you build and manage your RFID deployments more efficiently.
Zebra DNA is the industry’s broadest suite of enterprise software that delivers an ideal experience for all during the entire lifetime of every Zebra device.
Advance your digital transformation and execute your strategic plans with the help of the right location and tracking technology.
Boost warehouse and manufacturing operations with Symmetry, an AMR software for fleet management of Autonomous Mobile Robots and streamlined automation workflows.
The Zebra Aurora suite of machine vision software enables users to solve their track-and-trace, vision inspection and industrial automation needs.
Zebra Aurora Focus brings a new level of simplicity to controlling enterprise-wide manufacturing and logistics automation solutions. With this powerful interface, it’s easy to set up, deploy and run Zebra’s Fixed Industrial Scanners and Machine Vision Smart Cameras, eliminating the need for different tools and reducing training and deployment time.
Aurora Imaging Library™, formerly Matrox Imaging Library, machine-vision software development kit (SDK) has a deep collection of tools for image capture, processing, analysis, annotation, display, and archiving. Code-level customization starts here.
Aurora Design Assistant™, formerly Matrox Design Assistant, integrated development environment (IDE) is a flowchart-based platform for building machine vision applications, with templates to speed up development and bring solutions online quicker.
Designed for experienced programmers proficient in vision applications, Aurora Vision Library provides the same sophisticated functionality as our Aurora Vision Studio software but presented in programming language.
Aurora Vision Studio, an image processing software for machine & computer vision engineers, allows quick creation, integration & monitoring of powerful OEM vision applications.
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Zebra's Managed Service delivers worry-free device management to ensure ultimate uptime for your Zebra Mobile Computers and Printers via dedicated experts.
Find ways you can contact Zebra Technologies’ Support, including Email and Chat, ask a technical question or initiate a Repair Request.
Zebra's Circular Economy Program helps you manage today’s challenges and plan for tomorrow with smart solutions that are good for your budget and the environment.
The Zebra Knowledge Center provides learning expertise that can be tailored to meet the specific needs of your environment.
Zebra has a wide variety of courses to train you and your staff, ranging from scheduled sessions to remote offerings as well as custom tailored to your specific needs.
Build your reputation with Zebra's certification offerings. Zebra offers a variety of options that can help you progress your career path forward.
Build your reputation with Zebra's certification offerings. Zebra offers a variety of options that can help you progress your career path forward.
Editor’s Note: Excerpts of this blog post were originally published on Lorna’s personal blog, The Ordinary Ironman. We wanted to share this Zebra’s story with the world, though. So, Lorna graciously allowed us to republish it here on Your Edge, with some additional commentary included throughout.
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On Friday, 25th February 2022, I sat at my kitchen Island, steaming coffee in hand, suitcase and washing strewn all around as I re-acclimatized from a ski trip in the mountains. I scrolled absentmindedly through my email when my eye caught a message from Ironman. A message marking the biggest peak in my Ironman adventures so far. Something I started half a decade ago. A goal I had only achieved in my wildest dreams. “Ironman All World Athlete. A special invitation to you Lorna. Join us at the Worlds [Championships] in St. George, Utah.”
I read the email again. Jumping around the sentences as excitement surged through my body. Unable to slow down and absorb the words fully, but it was there, written in black and white. I had achieved the dream I had barely thought possible. I had made the cut to attend the Ironman World Championships.
Desperate to share the news, I rang my partner as I paced round and round the kitchen Island. I rang my mum. I messaged my daughter. I messaged my coach. I still couldn’t believe it. An ordinary athlete had achieved the extraordinary, fulfilling the Ironman vision, ‘anything is possible’.
Two days later, I was still in dreamland. My space booked and my focus on getting myself into the best shape of my life at the front of my mind, I took my bike out on a beautiful sunny wintery Sunday. The cold air made me feel alive, so I rode. I also thought long and hard about my journey – what had kickstarted this mission and what I had done to achieve the impossible.
The start was sad. Yet this was the catalyst that drove me from comfort to achieving things beyond expectation.
Why I Approached the “Starting Line” for the First Time
In June 2015, we lost baby Leo at 5 weeks to sudden infant death syndrome. In the early days, I was in shock. I watched the trees, drunk lots of tea, walked the same walk over and over, rode my horse, processed. I couldn’t eat or sleep. My thoughts were in hyperdrive, and I was full of anxious energy I didn’t know what to do with.
Then my brother Gavin gave me purpose. We entered the London marathon and began fundraising for the Lullaby Trust to raise money for other bereaved parents.
The endless hours of training let me slowly start to heal. I could think things over and over with the feel-good chemicals of exercise taking the edge off the emotional pain. I ran and ran and ran and did the Portsmouth marathon Christmas 2015.
On 24th April 2016, I ran the London Marathon, 17 weeks pregnant, with baby Joel, named so as it is Leo spelled backwards.
Joel was born in September 2016, and I invested my everything into him. Baby clubs, coffees with friends, trips to cathedrals, parks, museums. I’d always gone back to work straight after babies. But this time I wanted to cherish, as I appreciated how fragile life could be. I spent every moment of my life with Joel.
Sadly, my marriage was not doing so well. In 2018, I began divorce proceedings which turned bitter. A fifty/fifty childcare order was forced upon me, and my world was turned upside down all over.
Suddenly half my life was redundant. The anxious energy I’d felt after Leo was back in hyperdrive. My emotional state plummeted. So, I did what I always did. I ran, and ran, and ran.
Then my little brother Ross entered the Staffs half Ironman, so I had to as well. Then I began to bike.
I rode out with my big brother’s best friend for hours and hours. Then I joined Staffs tri club and entered the Staffs half Ironman. I trained in my parents’ 7.5m pool. I trained on my own. I cried sometimes. Or I looked at rainbows or fields and I felt gratitude.
In the midst of the storm, I changed jobs. But I had four weeks of gardening leave, so I trained every day. I was strong and fit when I did my first half Ironman. My little bro signed up for the Welsh Full Ironman, so in pure sibling spirit, so did I. I ramped up to compete in the Welsh full Ironman, one of the toughest in the world, in just a few months.
By the end of 2018, I was divorced, back with my kids, significantly advanced career wise with my first full Ironman under my belt.
In 2019, I did the Staffs half Ironman again – smashing my personal best (PB) before going on to do the Bolton full Ironman, knocking two hours off my Welsh Ironman time.
In 2020, I had dreams of my first international competition and signed up to compete in the Barcelona Ironman – but it was cancelled due to COVID-19. I took up duathlon for a season and won my first-ever event.
Then, in 2021, I had a bump in the journey when I messed up in the Staffs half Ironman, adding significantly to my PB due to the hot weather (although I moved up from 15th to 9th position by age). Then I headed to Barcelona (finally), which was an absolute dream of an experience. Wild stormy seas, fast and ferocious biking, then running as the sun went down. I finished in 15th position, and as the 4th Brit, against a strong competition of international athletes.
It was Staffs 2021, plus Barcelona, that gave me my silver All World Athlete (AWA) Status, which means I was considered a top 10% world Ironman athlete.
My Silver AWA plus a big dose of luck was the reason for the email I received on 25th February 2022 – the email from Ironman that said I’d qualified to race with the best in the world. An email representing five years of blood, sweat and tears. Tears of joy, tears of pain, tears for Leo.
Champs is the destination, but it is the journey that got me here. The hours and hours of trudging foot after foot, day after day, swim turn after turn, chasing wheels, freezing toes, sun burn, frozen faces, blisters, thinking, processing, sun rises, sun sets, friendships, rainbows, rolling hills, personal bests, hills, beautiful views, love of your friends, love of the event, love of the process and love of the finish line.
That is why we do it.
May 2022, Utah, USA.
Anything is possible.
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Fun Fact:
There are several women in the Ironman Hall of Fame, yet women make up less than a quarter of the competitive field today. This article from TriAthlete puts the gender parity in perspective. Let’s all do our part to #BreakTheBias by encouraging “ordinary women” to follow in Lorna’s footsteps and become the next “ordinary Iron(wo)men.”
Interested in running your first triathlon? The resources and support offered through Women for Tri can help get you one step (or several steps) closer to the starting line.
Lorna will also be competing in the Staffs Half Ironman, Bolton Full Ironman, L'Etape (part of the Tour de France) and the London Marathon this year raising money for the Lullaby Trust who offer emotional help to bereaved parents and raise awareness of SIDS. Please support her if you can.
Lorna Hopkin is Product Marketing Advisor at Zebra Technologies with responsibility for Zebra healthcare solutions and advanced location technologies. Lorna joined Zebra in August 2018 as part of its acquisition of rugged tablet specialist Xplore Technologies.
Lorna is a chartered marketer and has two and half decades’ experience across a wide range of industries. At Zebra, she has launched a variety of products into the healthcare space and other verticals.
Lorna is a tireless advocate for health and fitness at Zebra and in her spare time participates in Ironman competitions and enjoys writing about her experiences at https://theordinaryironman.com/
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